OOH Poster - HOUSE 2014-15
Yew Chun International School Hong Kong (YCISHK) House had been the go-to place for fun, co-hosting numerous events along with students. While the signature image is known to all staff and students, the image has yet to convey such energy.
I was brought to the table to change that image. Through discussions and conversations with students and house captains the direction was agreed on a more colourful image that matches with House. An inspiration was taken from the Obama Hope Poster, which featured a colour-downed version of Obama.